This year, there are approximately 69.31 million Generation Zers living in the United States, which constitutes about 20% of the U.S. population. Their generational cohort is between the ages of 12-27, making them a target market for many small businesses. If you’re...

It’s the most wonderful time of the year. Cozy lights, warm smells, family nearby, and cheap gifts from big box stores, right? Not so fast! While the convenience of online giants can't be denied, small businesses have a secret weapon: the power of nostalgia,...

Gift cards are the ideal gift during the holiday season. They’re a convenient go-to for customers. They always fit, are always in the right color, and they are an ideal gift for people you know well and people you’re just getting to know. Gift cards also make terrific...

While the twelve days of Christmas are traditionally celebrated between December 25 (Christmas Day) and January 5 (the eve of the Epiphany), consumer businesses often celebrate with the “12 Days of Deals” observance where they offer a new deal every day for twelve...

The Importance of Connectivity for Small Businesses Article submitted by Comcast Business With National Small Business Week on April 28 - May 4, 2024, Comcast Business has put together five tips to help small business owners in New York make the right connections....

Ann's Place Ann’s Place provides help and hope to those living with cancer as well as their loved ones. Their staff of clinical social workers, facilitators and wellness experts provide a host of services aimed at improving quality of life during and after cancer. One...

As of this writing, there are about three weeks left in the largest retail spending season of the year. If you own a small business and you want to ensure you bring in the most revenue possible in the next several weeks, there are a few things you must have in place....

The holiday season can be overwhelming with the twinkling lights, music, and crowds under the best of circumstances. For about 16.5% of the US population, overstimulation can be torturous. Over the last decade, sensory-sensitivity condition diagnoses, such as autism,...

The holiday season is a time of joy, celebration, and increased consumer spending. For small businesses, this time offers a tremendous opportunity to maximize sales and connect with customers on a deeper level. But if you think of the holiday season as just...

Years ago, when Black Friday was one day and not six weeks long, I suffered from fear of missing out (FOMO) when it came to bargains. I felt (which was indeed the marketer’s goal) that I had to buy at that moment or risk being charged more later. Rarely was I ready to...

Written by Christina Metcalf Do you find yourself wondering how you’re going to compete with larger, national stores with big marketing budgets and attractive loss leaders that bring in a crowd? How will you capture the attention of local shoppers, dinner, or service...

The holiday season (and Small Business Season!) is upon us! It's the perfect time to capitalize on the festive spirit to attract customers and boost sales. As a small business you also want to invite people to linger, especially if you’re in retail. According to the...

Not a Retail Biz? You Can Still Be a Strong Part of Small Business Season The holiday season is upon us, and 'tis the season for shopping! As a small business owner, you might think that participating in the "Shop Local" movement or Small Business Season is reserved...

Brewster Chamber has had the pleasure of witnessing longtime member, Advanced Office Technology, grow and evolve over the past 40 years. From humble beginnings to becoming a local leader in the industry, this family-owned and operated business has always put its...

There is nothing more convenient than whipping out your phone, typing in a URL (or opening an app), perusing offerings, and hitting a few buttons to buy something…anything…everything. We even get our groceries that way these days. But as convenient as online shopping...

5 Business Essentials To Help Your Business Get Started Written by: Brewster Chamber Member, Anneliese Gartner of APTO Media www.APTOmedia.co   We all have to start from somewhere, right? I remember those days crystal clear when Google was my best friend. Back in...

We had a great time talking with John Marino of Putnam Talk Radio about what's happening at Brewster Chamber of Commerce. Thank you to John and Sharc Creative Inc.