Attracting Gen Z

This year, there are approximately 69.31 million Generation Zers living in the United States, which constitutes about 20% of the U.S. population. Their generational cohort is between the ages of 12-27, making them a target market for many small businesses. If you’re...

Holiday Gift Card Strategies for Small Business Season

Gift cards are the ideal gift during the holiday season. They’re a convenient go-to for customers. They always fit, are always in the right color, and they are an ideal gift for people you know well and people you’re just getting to know. Gift cards also make terrific...

Non-Profit Highlight: Ann’s Place

Ann’s Place Ann’s Place provides help and hope to those living with cancer as well as their loved ones. Their staff of clinical social workers, facilitators and wellness experts provide a host of services aimed at improving quality of life during and after...